Why Design Matters

“Colors are the smiles of nature.” - Leigh Hunt

Design is way more than just the outward appearance of a business, brand or product. In our case, It goes so much deeper, especially when it comes to brand. We want to embrace and give voice to the beauty of Lika region. The irresistible beauty which draws people to enchanting sceneries and untouched natural landscapes.

Photo By Zvonimir Barisin

It is truly a place of inspiration and the foundation of Plasinia's visual identity design and products - illustrations and colors of the fields of greens, forests, wild herbs, the Gacka river and water fields in the middle. At the same time, it is associatively correlated with skin layers and textures of Plasinia products. The packaging is in all-natural materials such as wood, plastered glass, paper, aluminum and silver foil.

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